QUALITY OF SERVICE IN LA PREVISORA CINEMA THEATERS

QUALITY OF SERVICE IN LA PREVISORA CINEMA THEATERS

Authors

  • Claritza Arlenet Peña Zerpa Asociación Civil Cine 100% venezolano/ULAC
  • José Alirio Peña Zerpa Asociación Civil Cine 100% venezolano/UCV
  • Mixzaida Peña Zerpa Asociación Civil Cine 100% venezolano/UPEL

Keywords:

quality cinema, client, viewer, spectator

Abstract

In theaters are also offered another film screenings variety of services. For some viewers' is important to get good deal and the satisfaction of needs (be it cultural, food ...) The purpose of this study was descriptive-no experimental exploratorio- identify the quality of service of the cinema the Foresighted, located in the Capital District. The population consisted of a group of 200 spectators and spectators attending the alternative cinema hall who were interviewed by investigators. The results are indicated: a) 46.67% of viewers indicated that other options for ticket (Internet or telephone), b) requires no adequate spaces for people with wheelchairs, c) seniors and students are served a special day, d) Excellent sound quality e) film festivals are part of the programming of the hall e) Location. In general, the quality of service is favorable with some recommendations for improvement (by customers), among which are: punctuality in the projection of movies, increasing the amount of staff to care for the spectators and provide accessibility for people with disabilities (restrooms, lockers and chairs).

Author Biographies

Claritza Arlenet Peña Zerpa, Asociación Civil Cine 100% venezolano/ULAC

Gerente Asociación Civil Cine 100% venezolano/ULAC

José Alirio Peña Zerpa, Asociación Civil Cine 100% venezolano/UCV

Gerente Asociación Civil Cine 100% venezolano/UCV

Mixzaida Peña Zerpa, Asociación Civil Cine 100% venezolano/UPEL

Gerente Asociación Civil Cine 100% venezolano/UPEL

Published

2015-07-01

How to Cite

Peña Zerpa, C. A., Peña Zerpa, J. A., & Peña Zerpa, M. (2015). QUALITY OF SERVICE IN LA PREVISORA CINEMA THEATERS. Revista Digital La Pasión Del Saber, 5(8), 12–24. Retrieved from https://lapasiondelsaber.ujap.edu.ve/index.php/lapasiondelsaber-ojs/article/view/181
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